Premier Plan Benefits FAQs

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General FAQ

Why did you make this change? 

To give merchants more built-in growth support as part of Premier on Marketplace.

What if I don’t use one of the benefits?

All benefits are included in your plan. Even if you don’t use one (e.g., the Premier Photos Benefit), the others can still deliver measurable value.

What happens if I downgrade from Premier to Plus?

You have the flexibility to move between plans. If you downgrade to Plus, you’ll keep features like DashPass eligibility and a lower commission rate, but you’ll lose Premier’s added benefits such as Premier Sponsored Listings and professional photography credit. The Plus pricing plan also comes with a smaller delivery radius and higher customer fees compared to Premier.

Why is Premier worth 5% more commission than Plus? 

The added benefits (Premier Sponsored Listings, Premier Photoshoot credit, and Commission Rebate Guarantee can deliver measurable value in visibility, conversion, and efficiency beyond Plus, in addition to the widest delivery range and lowest delivery fees for customers.

Do I get all Premier benefits during a trial?  

Most Premier benefits start right away. If you’re a new merchant on a 0% commission free trial, Premier Sponsored Listings and the Commission Rebate Guarantee begin once your free trial ends and you remain on the Premier plan. If you’re an existing merchant paying a commission during your trial, these benefits apply from the start. For any Premier trial, photoshoot credits are paid in the next payout after your trial ends.


Premier Photos Benefit FAQs

What is included in the support for professional photo shoots?  

Premier includes a $200 credit to cover additional costs associated with professional food photography. Depending on your location and availability, this will be in addition to scheduling a free DoorDash photographer to come to your location.

Do I have to use DoorDash’s photographer? 

Most restaurants will schedule a free photoshoot with a DoorDash photographer if one is available in their area. If you’re a Merchant on Premier, you’ll receive a $200 credit to help cover costs like food and styling. If we don’t have a photographer in your area, you can still use this benefit by arranging your own professional photoshoot. You’ll receive the same $200 credit to offset your costs after uploading 10 high-quality photos to your menu.

When and how do I receive the credit for my photo shoot? 

Your credit will be issued as a store payment in the next payout following the successful upload and approval of your photos. If you are on any Premier trial, you will receive the reimbursement in the next payout after your trial ends and you remain on the Premier plan.

Can I access the $200 credit multiple times? 

This is a one-time credit per eligible menu. This means that if your business has multiple stores with the same menu, you will be issued one $200 credit. A store that has already received the $200 credit will not be eligible to receive it in the future.


Premier Sponsored Listings FAQs

Who is eligible for Premier Sponsored Listings?

Merchants on the Premier plan automatically receive this benefit. If you’re a new merchant on a 0% commission free trial, your Premier Sponsored Listing will start once your free trial ends and you remain on the Premier plan.

What are Premier Sponsored Listings and how do they work?

As part of the Premier plan, we automatically run this free ad campaign for merchants to help more customers see and order from their business—at no extra cost. (Learn more about Sponsored Listings and how they can help merchants like yourself.)

Why upgrade my campaign if it’s already free?

Your Premier plan will help fund your campaign. A premier sponsored listing helps to kickstart your advertising on marketing on doordash to boost your exposure and reach more customers on doordash. You can take your ad further but upgrading or creating your own listing to amplify your results. You'll be able to set your own budget, unlock campaign controls, and get up to 5x more weekly campaign sales.

What happens when I upgrade my Premier Sponsored Listing?

Your Premier plan will automatically help fund your upgraded Premier Sponsored Listing on top of the budget you set while it runs.

Do I get charged anything additional for the ad?

No, you will not get charged any additional fees for this included benefit with your Premier plan

Where can I see this campaign?

Eligible merchants can see their Premier Sponsored Listing in the Merchant Portal, in the Campaigns tab.

Where will my ad appear?

In high-traffic areas on DoorDash, like the homepage, search results, and more.

How do I cancel my Premier Sponsored Listing?

Contact support for help. Please note that this benefit is automatically included in the Premier plan at no additional cost. 

If you upgraded your campaign and want to pause or cancel, simply follow these steps:

1. Navigate to the Campaigns tab of the Merchant Portal and click on the campaign that you upgraded which will be tagged with a green dollar sign.

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2. Click the ‘End Campaign’ button in the top right corner. Your free Premier Sponsored Listing will resume automatically and you can upgrade again at any time.

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I received a payment titled “Premier Marketing Fund Reimbursement”. What does that mean and why am I receiving this?

This payment is related to the Premier Sponsored Listing funding that your business receives as a benefit of the Premier marketplace package. Due to your ad campaign structure, the funding you would normally receive in the campaign itself does not automatically apply. This reimbursement covers that amount and is issued on a monthly basis for as long as this scenario continues and you are eligible for the Premier Sponsored Listing.


Commission Rebate Guarantee

What is the Commission Rebate Guarantee?

If your store receives and accepts fewer than 20 orders in a calendar month during your first six full calendar months on Premier, we’ll automatically refund your Marketplace commission for that month. Eligibility requirements apply; see the Premier Plan Rebate Program terms.


How do I qualify each month?

Cancel fewer than 5 orders and keep your store open on DoorDash for at least 90% of the Store Hours set in your Merchant Portal. There’s no need to sign up, because refunds are applied automatically.

Does the Commission Rebate Guarantee apply during a trial?

If you’re on a 0% commission free trial, your six months start the next month after your free trial ends as long as you remain on the Premier plan. If you’re paying a commission during your trial, you’re covered from the start.